November 21, 2008

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News Release

FOR IMMEDIATE RELEASE
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Dr. Susan Lark creates New Year's weight loss plan for women over 40

POTOMAC, Md., December 26, 2002—It is much harder for women over 40 to lose weight than it was for them in their 20s and 30s, and the holidays are a particularly difficult time for many. In fact, recent studies show that Americans average a seven-pound weight gain each year from Thanksgiving through New Year's. Susan Lark, M.D., a women's health expert who advocates combining traditional medical protocols with alternative medicine, explains the medical reasons why and offers an innovative New Year's weight-loss plan designed specifically for women in this age group.

According to Dr. Lark, excess weight has more dramatic implications on women's self-confidence and relationships than is generally acknowledged, as well as putting them at risk for a variety of health issues. Unfortunately, women over 40 usually fail on popular weight-loss diets, programs and pills because they have very specific nutritional needs that are not being addressed by the diet industry.

“There are many ways to diet that may help lose weight temporarily,” says Dr. Lark, “but very often, these programs have a poor record of helping make the changes that address the real causes of weight gain—especially for women over 40.” She has found that excess weight in women is often caused by one or more age-related chemical imbalances: a sluggish metabolism, which comes with aging; food allergies, which can cause accumulation of inflammatory fluids or “false fat;” mood swings, which intensify food cravings; and disturbances in the signals that regulate appetite. Her new program addresses each of those imbalances with natural solutions to:

• Boost the metabolism to burn fat and calories more efficiently
• Eliminate false fat and reduce bloating
• Regulate the appetite to prevent overeating
• Balance hormonal mood swings, which can intensify food cravings
• Lift the mood to enhance the sense of well-being
• For more information about Dr. Lark's weight loss program, and her nutritional products for women, visit her Web site, www.drlark.com, or call 888-314-5275.

Dr. Lark has devoted her career to raising awareness of women's health issues, such as obesity, hormone replacement therapy and osteoporosis. One of the foremost authorities in the fields of clinical and preventive medicine, she pioneered the use of women's self-care treatments based on diet, nutrition, exercise and stress management, which she has presented in a nine-book series that includes The Premenstrual Syndrome Self Help Book, The Menopause Self Help Book and The Estrogen Decision (Celestial Arts Publishing). Most recently, she co-authored The Chemistry of Success: Six Secrets of Peak Performance (Bay Books, 2000).

Her monthly newsletter, Women's Wellness Today, with a circulation of more than 100,000 subscribers, and her Web site, www.drlark.com, are dedicated to educating and empowering women to make the best choices for optimum health. Web site visitors may also sign up for Dr. Lark's free bi-weekly e-letter, which offers comments on breaking health news plus lifestyle tips, easy recipes and simple exercises for health and well-being.

Women's Wellness Today is published by Healthy Directions, LLC, based in the Greater Washington, D.C. area. Healthy Directions, LLC is the recognized leader in providing authoritative health solutions to consumers through online resources, newsletters, reports and other publications. Healthy Directions, LLC (www.healthydirections.com), Potomac, Md., is a leading publisher in America with a thriving Internet business. The company provides a variety of quality products and services for the health marketplaces.